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ABOUT OPEN BY BAOBAB
Your future
is Open.
From starting a business to sorting life's emergencies, we give you the financial room to breathe, build, and become.
Our Mission
Empowering every Nigerian with the loans they need to dream bigger and achieve more.
Our Vision
To be Africa's leading lender for everyday people, powering growth through accessible finance.
The Backstory
For over a decade, Baobab Nigeria has supported businesses nationwide, providing over ₦200 billion in loans to more than 400,000 customers.
We saw a gap: while businesses thrived, everyday Nigerians still lacked fair, flexible, and transparent loan options.
Open by Baobab was created to change this, offering salary earners, students, entrepreneurs, creators, and families fast, secure, and inclusive digital loans. We are Africa's leading lender for everyday people, powering growth through accessible finance.
Why Nigerians Trust Open by Baobab
We combine proven expertise with digital speed, transparency, and a customer-first approach to drive your progress.
Our Commitment to You
Backed by 15 Years of Expertise
Baobab Nigeria, a trusted financial institution with a proven lending track record.
Regulated by CBN
Your data and funds are safe, secure, and protected, as we are fully regulated.
Fast, Simple, Digital Processes
Our application process is fully digital, designed for speed, convenience, and minimal paperwork.
Customer-centric Approach
We design every feature around what Nigerians truly need, prioritizing your financial journey.
Wide Range of Loan Options
Personal loans, salary loans, business loans, EduLoans, BNPL, asset finance, LPO financing, and more.
Transparent and Fair Terms & Progress Tools
Clear fees, fair interest rates, and flexible repayment plans ensure you always know what to expect. We see loans as tools for growth, not something to fear, but a smart step toward your goals.
Our Core Values
Trust and Transparency
We say what we mean and we mean what we say. No hidden charges, no surprises.
Customer First
We listen, we improve, and we build with you in mind.
Speed and Innovation
Life moves fast; your money should too.
Impact and Inclusion
Every Nigerian deserves access. We design loans that meet you where you are.
Here, your journey is open.
Get in Touch
We're here to help you with any questions about our products and services
Call Us Today
Have questions about our products?
Our team is ready to assist you.
Available 8 AM - 6 PM (Mon-Sat)
Visit Our Branch
Prefer face-to-face assistance?
Find a branch close to you.
Multiple locations nationwide